Peel & Paint: Impress revoloutionises paint pot opening

Impress, the European market leader in metal packaging for paint and coatings and developer of the Easy Peel® opening system continues to innovate in the decorative paint market. The group has just launched a revolutionary concept for paint pots, adapting the Easy Peel® system for use on paint cans for the first time. The result is a container that is simple, quick and effortless to open, with excellent consumer appeal.

The story of easyopen paint cans

What consumer has never cursed traditional paint can lids that need prising off?

With the Peel & Paint™ system, Impress has simplified paint can opening: once the plastic lid has been removed, all that remains is to peel off the flexible aluminium foil lid. The can may then be resealed with a spillproof transparent plastic cover a simple, efficient system that is easy to use.

Easy Peel® obtains a foothold in the paint can sector

Impress has unequalled experience in Easy Peel® sealing systems, originally developed for food packaging.

The system has been perfected through decades of experience, to give a reliable, strong, practical closure for paint pots that is popular with consumers.

Impress again demonstrates its leadership in differentiation through packaging. The innovations that it offers its customers represent a decisive competitive edge, adding value by creative packaging.

Technical characteristics

Peel & Paint™ is an opening and resealing system based on Easy Peel® technology, an aluminium lid sealed to an aluminium ring, with a plastic cap. In addition to providing an easy, effortless opening solution, this system also provides a tamperevident closure.

Available since December 2005, this system is currently developed for 0.5, 0.75 and 1 litre cans.

Impress is a leading international manufacturer of metal packaging and is the world leader in the seafood can market, European leader in cans for paints & coatings, European leader in cans for dry foods and second in the European food can market. Impress is based in Deventer, Holland and has a worldwide turnover of 1.3 billion euros. It employs over 7,000 people in 42 facilities operating out of 16 countries, in Europe, North America, Japan, and the Seychelles.

For further Information, please contact:

Marie de Fouchier : Talents et Compagnie
t: +33 1 56 89 56 52
f: +33 1 56 89 56 50
e: fouchier@talentscompagnie.com

Discover Impress on: www.impressgroup.com